AMZNUSConsumer Cyclical
Amazon.com, Inc.
📊 Internet Retail
Day $257
$261 Overbought
52W $179
$264 Overbought
$260.27
▼ $0.80 (-0.31%)
Vol: 21,268,419 · Avg: 52,119,893
As of April 28, 2026 · 16:24 ET
COMPOSITE RISK SCORE
57 MODERATE
VAL:12/25 · FIN:16/25 · GRO:11/25 · TECH:18/25
📈 P/E RATIO
36.2x
Trailing
📖 P/B RATIO
6.8x
Price to Book
💰 EPS
$7.18
TTM
🏛 MARKET CAP
$2.8T
Large Cap
📊 ROE
22.3%
Return on Equity
📈 REV GROWTH
13.6%
YoY
🏢 Company Analysis · Amazon.com, Inc.
💼 BUSINESS MODEL
  • Amazon.com, Inc..
  • engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally..
  • The company operates through three segments: North America, International, and Amazon Web Services (AWS)..
  • It also manufactures and sells electronic devices, including Kindle, fire tablets, fire TVs, echo, ring, blink, and eero; and develops and produces media content..
  • Operates in Internet Retail within the Consumer Cyclical sector.
  • Workforce of 1,576,000 employees.
🏰 MOAT & COMPETITION
  • Mega-cap ($2,799B) — dominant market position with significant scale advantages.
  • ROE of 22.3% indicates strong competitive advantage and efficient capital deployment.
  • Profit margin of 10.8% — moderate pricing power.
🚀 CATALYSTS
  • No specific near-term catalysts identified from available data.
⚖️ ASYMMETRY CHECK
  • Analyst target range: $175 — $360 (mean $284, 64 analysts).
  • Moderate asymmetry — upside +38% vs downside -33% (1.2x).
  • P/E of 36.2x — fair value territory; catalysts needed for re-rating.
🔭 FUTURE OUTLOOK
  • Analyst consensus: Strong Buy (64 analysts).
  • Latest quarter earnings change: +6% YoY — relatively flat.
VALUATION
12/25
25% WEIGHT
  • P/E at 36x
  • P/B at 6.8x
  • Analyst target: $283.82 (+9.0%)
  • 1Y return: +38.7%
FINANCIAL HEALTH
16/25
25% WEIGHT
  • ROE: 22.3%
  • Profit margin: 10.8%
  • Revenue growth: 13.6%
  • Debt/Equity: 43%
GROWTH
11/25
25% WEIGHT
  • Revenue growth: 13.6%
  • Earnings growth: 5.0%
  • Beta: 1.38
  • Sector: Consumer Cyclical
TECHNICAL
18/25
25% WEIGHT
  • RSI, MACD, MA crossovers
  • 200 DMA & 50 EMA position
  • Volume trend analysis
  • Price momentum signals
📈 Price Movement
🕯 Candlestick Chart
🎯 Price Prediction · Analyst Target Cone
📉 Valuation Trends (at current CMP)
103.2 85.1 67.0 48.9 30.9 2023 2024 2025 2023: 89.7 2024: 47.1 2025: 36.3 36.3
💎 Valuation & Financial Metrics
P/E RATIO
36.2x
Trailing twelve months
P/B RATIO
6.8x
Price to Book value
ROE
22.3%
Return on Equity
PROFIT MARGIN
10.8%
Net profit margin
OPM
10.5%
Operating profit margin
ANALYST TARGET
$283.82
Range: $175.00 - $360.00
PEG RATIO
1.89
Price/Earnings to Growth
EV/EBITDA
19.6x
Enterprise value ratio
CURRENT RATIO
1.05
Liquidity measure
DIVIDEND YIELD
N/A
Annual yield
ROA
6.9%
Return on Assets
GROSS MARGIN
50.3%
Gross profit margin
SECTOR BENCHMARKS — INTERNET RETAIL
P/E (fair) 25.0x (sector mid)
P/B (fair) 5.0x (sector mid)
ROE (good) 20% (sector target)
OPM (good) 18% (sector target)
D/E comfort <30 (sector)
📋 Quarterly Performance Trend
QuarterRevenueQoQ %Net ProfitQoQ %Op. Cash FlowEBITDA Margin
Q4 '24 $187.8B $20.0B $45.6B 20.5%
Q1 '25 $155.7B-17.1% $17.1B-14.4% $17.0B 23.4%
Q2 '25 $167.7B+7.7% $18.2B+6.1% $32.5B 21.8%
Q3 '25 $180.2B+7.4% $21.2B+16.6% $35.5B 25.3%
Q4 '25 $213.4B+18.4% $21.2B+0.0% $54.5B 21.9%
📊 Year-on-Year Trend
FYRevenueYoY %Net ProfitYoY %Op. Cash FlowYoY %
2022 $514.0B $-2.7B $46.8B
2023 $574.8B+11.8% $30.4B+1217.7% $84.9B+81.7%
2024 $638.0B+11.0% $59.2B+94.7% $115.9B+36.4%
2025 $716.9B+12.4% $77.7B+31.1% $139.5B+20.4%
📈 Revenue vs Earnings
💰 How Amazon.com, Inc. Makes Its Money
Revenue $213.4B Cost of Revenue $110.0B Gross Profit $103.4B SG&A $17.0B Operating Inc. $25.0B Tax $4.9B Other $1.2B Net Income $21.2B (9.9% margin) Dec 2025 · All values in $ Millions
🏦 Snapshot of Amazon.com, Inc.'s Balance Sheet
Total Assets $818.0B Cash & Equiv.: $86.8B (10.6%) Receivables: $67.7B (8.3%) Inventory: $38.3B (4.7%) Other Current: $36.2B (4.4%) PP&E: $443.1B (54.2%) Goodwill: $23.3B (2.8%) Other Intangibles: $9.2B (1.1%) Other Non-Curr.: $113.4B (13.9%) Liab. + Equity $818.0B Current Liab.: $218.0B (26.6%) Long-Term Debt: $65.6B (8.0%) Other Liab.: $123.3B (15.1%) Equity: $411.1B (50.2%) As of Dec 2025 · All values in $ Millions
💸 Looking into Amazon.com, Inc.'s Cash Flow
Operating CF $54.5B Capital Exp. $39.5B Free Cash Flow $14.9B Debt Repaid $2.0B Retained / Other $13.0B FY2025 · All values in $ Millions
🎯 EPS: Estimate vs Actual
📅 Quarterly Results Source: Yahoo Finance ↗
ItemDec '25Sep '25Jun '25Mar '25Dec '24
Total Revenue$213.39B$180.17B$167.70B$155.67B$187.79B
Cost of Revenue$109.96B$88.67B$80.81B$76.98B$98.89B
Gross Profit$103.43B$91.50B$86.89B$78.69B$88.90B
Operating Expense$78.45B$74.08B$67.72B$60.29B$67.70B
Operating Income$24.98B$17.42B$19.17B$18.41B$21.20B
Interest Expense$679.0M$538.0M$516.0M$541.0M$570.0M
Pretax Income$26.61B$28.17B$20.86B$21.68B$22.35B
Tax Provision$4.95B$6.91B$2.68B$4.55B$2.33B
Net Income$21.19B$21.19B$18.16B$17.13B$20.00B
EBITDA$46.76B$45.50B$36.60B$36.48B$38.55B
EPS (Basic)$1.98$1.98$1.71$1.62$1.90
EPS (Diluted)$1.95$1.95$1.68$1.59$1.86
Shares Outstanding10.86B10.85B10.81B10.79B10.77B
📊 Profit & Loss Statement Source: Yahoo Finance ↗
ItemDec '25Dec '24Dec '23Dec '22
Total Revenue$716.92B$637.96B$574.78B$513.98B
Cost of Revenue$356.41B$326.29B$304.74B$288.83B
Gross Profit$360.51B$311.67B$270.05B$225.15B
Operating Expense$280.54B$243.08B$233.19B$212.90B
Operating Income$79.97B$68.59B$36.85B$12.25B
Interest Expense$2.27B$2.41B$3.18B$2.37B
Pretax Income$97.31B$68.61B$37.56B$-5.94B
Net Income$77.67B$59.25B$30.43B$-2.72B
EBITDA$165.34B$123.81B$89.40B$38.35B
EPS (Basic)$7.29$5.66$2.95$-0.27
EPS (Diluted)$7.17$5.53$2.90$-0.27
Shares Outstanding10.83B10.72B10.49B10.19B
🏦 Balance Sheet Source: Yahoo Finance ↗
ItemDec '25Dec '24Dec '23Dec '22Dec '21
Total Assets$818.04B$624.89B$527.85B$462.68B
Current Assets$229.08B$190.87B$172.35B$146.79B
Cash & Equivalents$86.81B$78.78B$73.39B$53.89B
Accounts Receivable$67.73B$55.45B$52.25B$42.36B
Inventory$38.33B$34.21B$33.32B$34.41B
Non-Current Assets$588.96B$434.03B$355.50B$315.88B
Property Plant & Equip$443.08B$328.81B$276.69B$252.84B
Goodwill$23.27B$23.07B$22.79B$20.29B
Intangible Assets$32.47B$31.68B$30.48B$26.39B
Total Liabilities$406.98B$338.92B$325.98B$316.63B
Current Liabilities$218.00B$179.43B$164.92B$155.39B
Accounts Payable$121.91B$94.36B$84.98B$79.60B
Long-Term Debt$65.65B$52.62B$58.31B$67.15B
Total Equity$411.06B$285.97B$201.88B$146.04B
Retained Earnings$250.54B$172.87B$113.62B$83.19B
Book Value/Share378.60B254.29B171.40B119.66B
💰 Cash Flow Statement Source: Yahoo Finance ↗
ItemDec '25Dec '24Dec '23Dec '22Dec '21
Operating Cash Flow$139.51B$115.88B$84.95B$46.75B
Depreciation & Amort.$65.76B$52.80B$48.66B$41.92B
Change in Working Cap$-19.97B$-15.54B$-11.54B$-20.89B
Capital Expenditure$-131.82B$-83.00B$-52.73B$-63.65B
Free Cash Flow$7.70B$32.88B$32.22B$-16.89B
Investing Cash Flow$-142.54B$-94.34B$-49.83B$-37.60B
Acquisitions$-3.84B$-7.08B$-5.84B$-8.32B
Financing Cash Flow$9.66B$-11.81B$-15.88B$9.72B
Debt Issued$15.67B$0$0$21.17B
Debt Repaid$-6.91B$-11.89B$-8.33B$-9.45B
Share Buyback$0$0$-6.00B$0
Net Change in Cash$6.63B$9.72B$19.23B$18.87B
📈 Key Financial Ratios
RatioFY2025FY2024FY2023FY2022
Gross Margin %50.3%48.9%47.0%43.8%
Operating Margin %11.2%10.8%6.4%2.4%
Net Margin %10.8%9.3%5.3%-0.5%
EBITDA Margin %23.1%19.4%15.6%7.5%
ROE %18.9%20.7%15.1%-1.9%
ROA %9.5%9.5%5.8%-0.6%
Debt/Equity %37.2%45.8%67.2%95.9%
Current Ratio1.051.061.050.94
FCF Margin %1.1%5.2%5.6%-3.3%
Asset Turnover0.881.021.091.11
🚀 Compounded Growth Rates
Revenue
1-Year+12.4%
3-Year CAGR+11.7%
Net Profit
1-Year+31.1%
3-Year CAGR+59.8%
EPS
1-Year+29.7%
3-Year CAGR+57.2%
🏭 Industry Peers — Internet Retail
TickerCompanyPriceP/EP/BMCapROEMarginRev Growth
TSLATesla, Inc.$375.85341.717.2$1,411.8B4.9%3.9%15.8%
HDHome Depot, Inc. (The)$330.2323.225.7$328.9B145.5%8.6%-3.8%
NKENike, Inc.$44.9429.64.7$66.5B16.0%4.8%0.1%
MCDMcDonald's Corporation$294.4924.6-116.9$209.3B31.9%9.7%
SBUXStarbucks Corporation$97.0280.8-13.2$110.5B3.6%5.5%
LOWLowe's Companies, Inc.$241.7720.4-13.7$135.4B7.7%10.9%
TJXTJX Companies, Inc. (The)$157.7632.417.1$175.2B59.1%9.1%8.5%
BKNGBooking Holdings Inc. Common S$176.8526.7-25.3$137.6B20.1%16.0%

Peers selected from Consumer Cyclical sector · Data from Yahoo Finance

🏛 Shareholding Pattern
TOP HOLDERS
HolderTypeShares% Held
Vanguard Group IncInst845,400,5287.86%
Blackrock Inc.Inst734,375,8646.83%
State Street CorporationInst388,653,1213.61%
FMR, LLCInst331,470,8043.08%
Geode Capital Management, LLCInst225,120,9942.09%
VANGUARD INDEX FUNDS-Vanguard TotalMF302,366,6722.81%
VANGUARD INDEX FUNDS-Vanguard 500 IMF245,313,2392.28%
Fidelity Concord Street Trust-FidelMF123,802,2371.15%
🟢 CATALYSTS
🏆Positive Revenue Growth: Revenue growing at 13.6% YoY.
💹High ROE (22.3%): Above sector norm of 20% — efficient capital use.
🔀Sector Opportunity: Consumer Cyclical / Internet Retail — positioned in growth sector.
🔴 RISKS
📜High Beta (1.38): More volatile than market — higher swing risk.
💰Market Risk: Broader market correction or sentiment shift could impact stock.
🔓Sector Risk: Regulatory or competitive changes in Consumer Cyclical space.
🕸 Factor Analysis · Radar
Momentum 7/10: 1M +29.5%, 6M +13.5%, RSI 75, MACD bullish, Above 200DMA Sentiment 7/10: Analyst upside +9.0%, Rec: strong buy Value 5/10: P/E 36.2, P/B 6.8, PEG 1.89, EV/EBITDA 19.6 Quality 6/10: ROE 22.3%, Margin 10.8%, D/E 43, CR 1.05 Low Volatility 4/10: Beta 1.38, Ann. vol 31% Momentum 7 Sentiment 7 Value 5 Quality 6 Low Vol 4
Momentum 7/10
1M +29.5%, 6M +13.5%, RSI 75, MACD bullish, Above 200DMA
Sentiment 7/10
Analyst upside +9.0%, Rec: strong buy
Value 5/10
P/E 36.2, P/B 6.8, PEG 1.89, EV/EBITDA 19.6
Quality 6/10
ROE 22.3%, Margin 10.8%, D/E 43, CR 1.05
Low Volatility 4/10
Beta 1.38, Ann. vol 31%
🎯 Decision Matrix — Game Theory
ActionIf Stock RisesIf Stock Falls
BUYCapture 9.0% analyst upsideOPM of 11% provides margin buffer
HOLDRetain existing position; wait for better entryMiss further upside if momentum continues; 1M return of +29.5% shows momentum
SELLLock in +38.7% 1Y returnAvoid further drawdown
REASONS TO BUY
  • Analyst upside of 9.0% with mean target of $283.82
  • ROE of 22.3% above sector norm of 20%
  • Revenue growing at 13.6% YoY (sector norm: 8%)
REASONS TO SELL / AVOID
  • No major red flags identified
RECOMMENDATION
HOLD
COMPOSITE SCORE
57/100
Amazon.com, Inc. trades at $260.27 with a composite risk score of 57/100. The stock scores 12/25 on valuation, 16/25 on financial health, 11/25 on growth, and 18/25 on technicals. The company is currently profitable with strong return on equity.

Analyst consensus suggests upside of 9.0% with a mean target of $283.82. Revenue growth is at 13.6%.

Bottom Line: Neutral for Consumer Cyclical — wait for better entry or catalyst. The current recommendation is HOLD.
PROFITABLE HIGH ROE VOLATILE